Canon

Canon PowerShot SX740 HS Review

Reviews
3
Score
68/100
From
$550
Released
August 2018

We've aggregated 3 high-signal reviews and 1 live retailer price below.

Canon PowerShot SX740 HS
Available
Our take
Worth buying

Our editorial take on the Canon PowerShot SX740 HS

The Canon PowerShot SX740 HS is a pocket-friendly superzoom that packs a remarkable 40x optical zoom (24-960mm equivalent) into a body weighing just 275 grams. It was the first PowerShot SX model to offer 4K video recording, and reviewers consistently praised its fast startup and quick autofocus across most lighting conditions. The DIGIC 8 processor handles exposure metering well, and the images display pleasing color reproduction. The stabilized zoom lens is a standout feature, making the extreme telephoto range more usable than you'd expect from such a compact design.

Reviewers appreciated the EOS-style interface, which should feel familiar to Canon DSLR users, and found the 4K footage reasonably detailed. The 10 fps burst shooting and tilt-up LCD (which flips 180 degrees for selfies) add versatility for travel and casual shooting. At its current MSRP of $399.99, down from the original $549.99 launch price, it represents solid value for travelers and wildlife watchers who prioritize reach and portability over large-sensor image quality.

Best for: Travel photographers and wildlife enthusiasts who need extreme telephoto reach in a pocketable package and are willing to trade sensor size for portability.
What's great
  • Massive 40x stabilized zoom range (24-960mm) in a compact, 275-gram body
  • Fast autofocus and quick startup in most lighting conditions
  • Accurate exposure metering with pleasing color reproduction
  • EOS-style interface familiar to Canon DSLR users
  • 4K video recording with reasonable detail
Watch outs
  • Small 1/2.3-inch sensor limits low-light performance and dynamic range
  • Narrow maximum aperture (f/3.3-6.9) restricts depth of field control

Synthesized by Geared editors from aggregated expert reviews.

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Overview

About this product

First PowerShot SX with 4K.

Specs

Io
Usb
Micro-USB 2.0
Wireless
Wi-Fi and Bluetooth
Card Slot
Single Slot: SD/SDHC/SDXC
Body
Battery
Battery Pack NB-13L
Weight Grams
275 g
Dimensions Mm
10.9 x 6.3 x 4.1 cm
Lens
Optical Zoom
40x
Aperture Range
f/3.3 (W), f/6.9 (T)
Focal Length Equiv
24-960mm
Min Focus Distance
0.4 in. (1cm) (W)
Video
Max Frame Rate 4k
29.97 fps
Max Frame Rate Hd
59.94 fps
Max Video Bitrate
120 Mb/s
Max Video Resolution
3840 x 2160
Extras
Lcd Pixels
Approx. 922,000 dots
Flash Range
1.6-16.4 ft. (W), 6.6-8.2 ft. (T)
Shutter Speed
1 - 1/3200 sec.
Image Processor
DIGIC 8 Image Processor
Iso Sensitivity
100-3200
Continuous Shooting
Approx. 10.0 shots/sec in One-Shot AF mode
Sensor
Sensor Size
1/2.3-inch
Sensor Type
CMOS
Effective Megapixels
20.3 Megapixels
Display
Rear Screen
3.0-inch Tilt-type (180° up) LCD
Release
Release Date
July 2018
Launch Price Usd
549.99
Stabilization
Stabilization
Optical Image Stabilizer
Live prices

Where to buy

Live prices from retailers. We earn a small commission when you click through - never affects ranking.

  • B&H Photo
    new● In stockBest price
    $550
    Buy